Is one of the world’s leading experts in high-performance thinking and strategic execution. As the originator of the Strategic Subtraction method, he helps senior executives eliminate complexity, unlock clarity, and achieve breakthrough results by doing radically less — but far better.
A seasoned advisor to Fortune 2000 companies, Paul has worked with leaders at global organizations including McKinsey & Company, Novartis, Shell, Nestlé, ASML, DuPont, and Johnson & Johnson. His TEDx talk, “Why the Majority Is Always Wrong,” has been viewed over 7 million times and is widely used in executive training programs around the world.
Paul is the author of several books, including The Michelangelo Principle, a practical guide for leaders who want to subtract their way to success. His insights have been featured in Fast Company, Inc., and other major business media. As a Senior Fellow of The Conference Board, he contributes to research and initiatives shaping the future of executive leadership.
With a background in engineering and corporate strategy, Paul combines razor-sharp logic with unconventional insight. His work is grounded in one core belief: that excellence is achieved not by doing more, but by doing less.
Over the past decade, Paul has delivered keynote speeches and closed-door strategy sessions in 25+ countries across five continents. From global finance and tech to industrials and pharma, when organizations need to think differently, act decisively, and remove the friction that strangles performance, they turn to Paul Rulkens.
